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          PureAir debuts antimicrobial line Microbe-sorb
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          While some companies and industries have been slowed by the pandemic, others have taken flight thanks to ingenuity, strategic pivots, and recognition of the demand for health and safety-oriented products. One of these such companies is PureAir Filtration, a company which typically focuses on removing corrosive, odorous, or otherwise unwanted gases from the air, but has decided to use its expertise to develop a line of Antimicrobial filtration products to combat viruses and bacteria.

          Germs are everywhere - hospitals, daycare centers, schools, doctors' offices, public transportation, industrial sites, and workplaces are examples of unavoidable breeding grounds for pathogens.

          The air we breathe can contain millions of microorganisms. A virus is a small infectious agent that invades the cells in your body, using the body's defense mechanisms to multiply, causing illness. Of course, the COVID-19 pandemic has forced the world to focus on these dangerous micro organisms, and even after the pandemic is over, much of the world will have a new respect for antimicrobial products.

          PureAir Filtration's new antimicrobial line is launching with the introduction of new products aimed at mitigating the impact of the Coronavirus epidemic, as well as providing long-term protection from all pathogens.

          One product debuting in PureAir's antimicrobial line is Microbe-sorbTM adsorbent media which utilizes a proprietary blend of compounds to activate, enhance, and deliver the strong antimicrobial properties of permanganate. Permanganate has been used in medicinal practices since the early 1800s, but the powerful substance must be properly concentrated, utilized, and delivered to provide safe and effective antimicrobial benefits, especially in the air filtration industry. PureAir's adsorbent media, many already utilizing the oxidizing powers of permanganate, have been trusted for years by customers to remove gaseous contaminants from industrial and commercial facilities, and now, this newest media has been developed with additional antimicrobial properties to keep environments safe from antigens.

          PureAir Filtration is thrilled to introduce these innovative products and is also working to develop more products for this antimicrobial line, focusing to not only improve air quality through gas and odor removal, but also through pathogen removal. We are dealing with an unprecedented reality, and PureAir aims to revolutionize the HVAC space to make air quality safe for everyone.

          If you would like to learn more about Microbe-sorb, feel free to reach PureAir here: info@pureairfiltration.com.
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